In the rapidly evolving world of entrepreneurship, particularly within the creative industries, embracing change and seizing new opportunities is often the key to longevity and success. In a recent podcast episode of the “Manifesting Photographer,” we gain insights into how one can navigate those transitions. We hear from Tarah who is a seasoned photographer and entrepreneur. She shares her journey of growth, empowerment, and the pivotal role of passion in crafting a sustainable business model.

Key Takeaways

• Transition and Growth: Embracing change is an essential part of entrepreneurship. Transitioning from one type of service to another can lead to greater fulfillment and business sustainability.
• Empowerment through Passion: Connecting with your why is vital. For Tarah, empowering women through her skills in photography became a core mission, translating into her work and educational endeavors.
• Passive Income Importance: Establishing passive income streams can offer entrepreneurs flexibility and security, empowering them to persevere through unforeseen challenges.

Exploring Passion and Pivot in Business

The Catalyst of Change in a Creative Career

Change is often sparked by personal growth or life-altering experiences. Tarah recounts how her passion for photography evolved—starting with film classes in college. Next, blossoming into a decade-long career capturing seniors, weddings, boudoir, and more. However, after significant health challenges during pregnancy and an inherent desire to be more present for her family, she felt an urge to pivot her business.

“I knew that I was going to retire from weddings. And that was always kind of my plan, just to be able to be home on the weekends and control my schedule a little bit more.”

Retirement from wedding photography steered her towards a new brand, “Woman by Tara Elise.” This brand focuses on capturing moments centered around women’s experiences—an alignment more in tune with her current stage of life.

“I love capturing moments that I myself, in the stage of life I am in, wish were captured for me.”

This story underscores how personal passion can serve as a catalyst for business evolution. Business owners who listen to their hearts can create avenues more resonant with their current interests and lifestyle. This helps entrepreneurs to achieve a more gratifying work-life balance.

Empowerment as an Entrepreneurial Cornerstone

Tarah stresses the satisfaction she gets from empowering others. Whether it’s through her photography or educating fellow creatives. Drawing from early experiences as a leader in sports and photographing various significant life stages, she discovered her innate ability to make others feel celebrated and comfortable.

“…just to see how just by doing what I did, how good I made them feel.”

This quote encapsulates the entrepreneurial drive to not just provide a service but to uplift and positively influence clients. Tarah’s pivot to focusing on women’s photography allowed her to amplify this impact. Women entrepreneurs who genuinely connect with and empower their clientele often build stronger, more authentic brands. Consequently, Tarah’s commitment to mentorship and education through “The Purposeful Pivot” echoes this theme, guiding women to create passive income from their passions.

The Role of Passive Income in Business Strategy

Passive income has become a vital component of Tarah’s business strategy, especially after a challenging pregnancy that made her reevaluate her work’s sustainability. Realizing the need for stability that doesn’t rely on her physical presence, she delved into creating digital products.

“…passive income became just a huge passion of mine.”

Her educational course, the “Passive Income Framework,” provides a blueprint for women to monetize their expertise. Tarah’s pivot underscores how developing passive income streams can cushion entrepreneurs against unpredictability, offering peace of mind and financial continuity.

“I help people, but also help myself and my own family down the line.”

By democratizing knowledge on passive income, Tarah expands her ethos of empowerment. This approach reduces barriers for entrepreneurs—particularly women—who may not have the resilience or resources to withstand income disruptions.

Notable Quotes:

• “The more you put into it, the more you can eventually make. As long as you’re passionate about it, just do your thing.”
• “There’s always going to be somebody that’s looking for exactly what you’re putting out into the world, and that’s important to remember.”
• “I think it’s the creative brain… I am constantly onto the next, onto the new idea, chasing passions, which can be a good and a bad thing.”
• “You really are only going to go far if you can just stay in your lane, keep your head down, keep your blinders on, don’t get so worried about what other people are doing, and just do what you feel called to do.”

Resources:

• Tarah’s Instagram profiles: @tarahelisephoto and @thepurposefulpivot
• The freebie mentioned for starting passive income strategies: available through the link in @thepurposefulpivotInstagram bio

Explore these insights and more by tuning into the full episode of the Manifesting Photographer Podcast. Stay connected and keep listening for more thought-provoking content and inspiration from creative professionals like Tarah Elise.

About the Guest:

Tarah Elise is a skilled photographer from the Mankato, Minnesota area where she also pursued her education and shined as a college basketball player. With over a decade of experience, Tarah has successfully built her business, initially focusing on seniors and weddings before venturing into boudoir photography. Following the birth of her son in 2021, she retired from wedding photography and rebranded as ‘Woman by Tara Elise,’ where her work is dedicated to empowering women through motherhood, boudoir, and branding photography. In addition to her photographic pursuits, Tarah has also founded ‘The Purposeful Pivot,’ a platform committed to helping women create passive income through digital products that align with their passions and expertise.

BREEANNA KAY’S INSTAGRAM:  @breeannakayphotography

BREEANNA KAY’S WEBSITE: breeannakay.com

MANIFESTING PHOTOGRAPHER PODCAST SHOWNOTES:  breeannakay.com/passive-income