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It's looking at your wedding gallery and film for the first time and knowing that the images capture people's souls. It's never understanding how beautiful you are until you can see yourself fully, completely immersed in all of the little moments on your wedding day.

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rebel ceo

entrepreneurship

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My hope is to make wedding days less about crossing items off of a shot list and more about being present in the real, raw and unposed moments.

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Building a Team That Actually Grows Your Business (Not Just Your To-Do List)

Rebel CEO Podcast Show Notes

Manifesting Photographer Podcast Show Notes

Ever thought hiring a VA or assistant would finally give you your freedom back… only to realize you’re still glued to Slack, drowning in tasks, and low-key resentful? 🙃

Here’s the truth: most entrepreneurs hire to get relief, not to build capacity. And that tiny shift in mindset is exactly why so many founders get stuck running in circles instead of scaling with ease.

So if you’ve ever felt like, “I started my business for freedom, but somehow I feel more chained than ever” → this one’s for you, girl.


Why Your Team Strategy Is Keeping You Stuck

Most business owners (especially us service-based girlies 💅) fall into the trap of hiring someone just to “get stuff off their plate.” But here’s the catch:

  • You end up babysitting instead of leading.
  • Your time gets swallowed managing tasks.
  • And worst of all… your growth stays capped, because you’re the only one who knows how to truly drive the business forward.

Real talk: relief hiring isn’t the vibe if you’re dreaming of scaling past six figures. You need people who build capacity, not just check off boxes.


The Leadership Shift That Changes Everything

Think of it like this: you’re not just a founder anymore—you’re stepping into CEO energy. That means…
✨ Defining the vision so your team knows where you’re going.
✨ Setting clear boundaries and outcomes (aka no more micromanaging).
✨ Coaching instead of controlling—so your team wants to rise with you.

When your people feel seen, respected, and connected to your purpose, they’ll show up like owners, not just “helpers.” And let’s be real—that’s the secret sauce to going from a million-dollar business to multi-million.


Building Capacity > Just Hiring Help

Here’s the reframe:
Instead of asking, “Who can take this off my plate?” → start asking, “Who can I build into so they can drive this business with me?”

That’s where the exponential growth kicks in. You’re no longer the bottleneck—your team becomes an extension of your vision.

💡 Pro tip: Start small, but start now. The sooner you invest in training, systems, and leadership, the sooner you buy your freedom back and set your business up for scalable success.


Your Next Step as a Rebel CEO 🚀

If your gut’s screaming at you that it’s time to stop doing it all alone—listen to her. She’s right.

Because building a business that gives you the freedom and impact you started for? That’s not about doing more yourself. It’s about creating a team that believes in the vision as much as you do.

So ask yourself today: Am I hiring for relief… or am I building for growth?

👉 If you’re ready for more female entrepreneur tips, business coaching for women that’s actually real-world, and behind-the-scenes Rebel CEO wisdom—hit play on this episode with Amy Burch of She’s a CEO. You’ll never look at hiring the same way again.

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